Doing Innovation: Creating Economic Value
NEWS from IEEE-USA
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IEEE-USA E-Book Series — “Doing Innovation: Creating Economic Value” — Is Complete
WASHINGTON (29 January 2010) — IEEE-USA’s e-book series, “Doing Innovation: Creating Economic Value” has been completed with the work, “What It Takes To Be an Innovator.”
Written by Gus Gaynor, a retired 3M director of engineering, it looks at “the critical element in innovation — the innovator.” Gaynor provides a picture of what an innovator could and should bring to an organization, including characteristics and attitudes. He also discusses some famous innovators.
The other e-book titles in the series are:
Book 1: “Perspectives on Innovation,” which gives an understanding of what innovation is and how it takes place.
Book 2: “Developing a Workable Innovation Process” emphasizes designing the innovation process from a systems perspective.
Book 3: “Fostering an Innovation Culture” provides the fundamentals for developing a culture that supports innovation.
Collect all four books in the “Doing Innovation” series and be well-versed in the ways of the innovator.
You can purchase your copy of “Doing Innovation: Creating Economic Value — Book 4: What it Takes To Be an Innovator” at www.ieeeusa.org/communications/ebooks for the IEEE member price: $9.95. The nonmember price is $19.95.
IEEE members can purchase other IEEE-USA E-Books at deeply discounted prices — and download some for free.
To purchase IEEE members-only products and receive the member discount on eligible products, members must log in with their IEEE Web account.
CALL FOR AUTHORS
If you’ve got an idea for an e-book that will educate other IEEE members and high-tech professionals on a particular career topic, e-mail your idea to IEEE-USA Publishing Manager Georgia C. Stelluto at g.stelluto@ieee.org.
IEEE-USA advances the public good and promotes the careers and public policy interests of more than 210,000 engineers, scientists and allied professionals who are U.S. members of IEEE. http://www.ieeeusa.org.
Contact: Sharon Richardson
IEEE-USA Communications Assistant
Phone: 1 202 530 8363
E-mail: s.richardson@ieee.org



